2

Google Analytics 4 : Attribution Reports


Avatar
Bella Inegbenose

The user would like to be able to report on attribution paths and attribution touchpoints by primary channel group for key events from GA4.

Key Metrics:
- Early Touchpoints by Primary Channel Group
- Mid Touchpoints by Primary Channel Group
- Touch Points to Key events by Primary Channel Group
- Days to Key events by Primary Channel Group

A

Activity Newest / Oldest